Stormday Sales is Moving to Colorado!

Its bittersweet to announce that we are moving from the Tahoe area and California. We have had a blast here living and working but new challenges are ahead as we move to the Vail Area of Colorado to represent K2 Skis! This is a huge privilege and honor to be working for such an iconic, American company. We are stoked at this new opportunity! See you soon Colorado! K2logo

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Tecnica Blizzard Team Riders Sweep First Place at 2014 FWT Chamonix!

Check out this highlight video from Chamonix! Tec Blizz team riders Jackie Paaso and Loic Collomb Patton threw down some sick runs for the wins! We are really proud of Jackie at Storm Day Sales, we had a chance to set up her boots and skis and the Village Ski Loft in late December before she took off for Europe. She won this comp on the new 2014/15 Bodacious 186cm and the 9.3 130 boots.


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#Helmetsarecool video by High Fives!

WATCH THIS, an amazing, important story.

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3rd Annual Arne Backstrom Memorial Blasthathon September 21 & 22nd 2013

3rd Annual Arne Backstrom Memorial Fund Blastathon!


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Media Trip Report in SKI Magazine

Some great shout outs to Storm Day in here! It was a great trip. Can’t wait for winter!

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BASICS Helmet Awareness Video

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POC Helmets and Armor for Stormday Say Sales!

New for 2013 Stormday Sales will be representing POC! We are so thrilled to be working with this brand, the quality and the team are just amazing, and a great fit to what we have going. Check back to see some product reviews. Initially I am so stoked on little details as I get to become more familiar with the product. The lense quality, the protection and fit of the helmets, to the lightweight and waterproof leather Wrist gloves- I’m just as stoked to be using this stuff as I am to be selling it!

POC mission statement:

POC is a Swedish company, built on a strong mission; to do everything we can to possibly save lives and to reduce consequences of accidents, for gravity sports athletes, by developing and renewing what personal protection is all about.”


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Blastathon 2012 Video

This video is too good not have a permanent home on StormDay! Get Involved. You’re the Man Arne!

Huge thanks to Ralph Backstrom for a great job with the edit and filming.


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Mag Results- Again!

Unreal results again in the buyers guides this year…Bonafide Number 1 in Freeskier, Ski (two years in row) and goes from number 2 to number 1 in Skiing. Cochise- two years in a row in SKIING Mag! Number 1 Big Mountain ski too in Freeskier. Bodacious and Gunsmoke also slayed it!



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Boardroom Surf Expo

Well this was one of those weeks I pinch myself because of where my job takes me. I went to the Bay Area first and scored Ocean Beach going off! Then I cruised to LA, surfed some great waves in the morning and visited my key account Sports Ltd in Woodland Hills. These guys do a great job in representing the great line up of Tecnica Blizzard. I then cruised to Docs Ski and Sport Santa Monica, then went to Future Fins HQ in Huntington. What an awesome facility. Thanks to Taylor who buffed me out with some new Jordy Smith Signature fin Protos- sick! Then I washed that down with an evening session at Trestles which was also going mental! Today we went to the Boardroom Surf Expo. I checked in with the guys from Futures and ran into some legends at the show. We got to hang with Maurice Cole at the Patagonia booth and also spent some time with Shawn Vechione from the Cape! Anyway check the pics- it’s weeks like this that make me love my job.

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